How to turn your Motion Design skills into smart income with YouTube
An interview with Premiere GalThe possibilities that something like YouTube has for motion designers to help take our careers to the next level are truly amazing. But where do you start? How can you build an audience, find professional opportunities, create great content, and make it all worthwhile? Today’s guest has done all that and is ready to tell you how!
Kelsey Brannan, better known as Premiere Gal on YouTube, has helped countless motion designers up their game when it comes to creating amazing content. With over 130,000 YouTube subscribers, Kelsey must know a thing or two about connecting with her audience. Besides having her own amazing career making videos, she has made it her mission to share her expertise with people like you and me.
In this interview, Kelsey shares what it takes to start your own successful YouTube channel and make money from it. We also discuss some of the avenues available for making passive income as motion designers. Kelsey breaks down everything from finding the right affiliate programs to selling without “selling out.” Much of her advice is all about making good connections and following your interests. After listening to our chat, I’m sure you’ll feel more empowered and confident to get started on your YouTube channel too!
Have you used YouTube to make extra income? Tell me how in the comments!
In this episode
- Why making your own instructional YouTube channel will help improve your skills too
- Using YouTube as a way to get exposure and find clients
- The pros and cons of selling templates as a form of passive income
- Using affiliate marketing to make money while you sleep
- Advice for motion designers who want to start their first YouTube channel
- Why it’s not necessary to publish on any sort of strict schedule
- Building the right relationships to get great sponsors
Quotes
“If you want to up your skills in anything, definitely make a YouTube channel.” [7:25]
“While it may seem like you're just promoting template packs, you’ll probably get requests from a lot of different people who are looking for some custom graphics.” [16:51] “
It’s not selling out — it’s just being smart about how you’re presenting your work and working with good companies that believe in your voice.” [28:45]
“The great part about YouTube is once you have your channel and your audience, you can do other things and not have YouTube take over.” [36:36]
“When you’re doing YouTube videos, think about how well you can present it uniquely and have fun with it. The last thing you want to do is have it be like a laundry chore.” [40:21]
Related links
- Find Kelsey Brannan online
- Follow Kelsey on YouTube | Twitter | Linkedin | Facebook | Instagram
- Premiere Bro
- Envato
- Pond5
- Social Bluebook
- Peter McKinnon on YouTube
- Get your free trial of Wipster
The Mograph Mastermind
Join the Waiting List!
Thanks for Listening!
To share your thoughts:
To help out the show:
Podcast music licensed by Big Waves
Some of the links above are affiliate links. Basically, this means that if you decide to make a purchase through one of these links, we will earn a small commission, at no extra cost to you. You can be sure that we would recommend these products whether or not we made any commission on them. Please don’t spend your money on them if you don’t think that they will truly help you improve your business, although, in our experience, they will.
Recent podcast episodes:
101: How to niche down as a motion designer w/ Giuseppe Forestieri
Should you niche down as a designer? We’ve all heard this advice! So, does niching down help you to win more clients or empower you...
100: Lessons learnt from making 100 podcast episodes w/ Hayley Akins
When Motion Hatch first started it was a side hustle, now it's a company! Have you considered starting your own motion design...
99: How to create motion design side projects that complement your day job w/ Charli Marie
Charli Marie is a YouTuber, podcast host and Creative Director. She provides guidance on how to create a motion design side project that complements your day job.
98: How Giant Ant became a leading motion design studio w/ Jay Grandin
Ever wondered how motion design studios become known worldwide for their work? In today’s episode Jay Grandin explains how he...