Perfect Your Pricing Toolkit
The Ultimate Pricing Toolkit for Motion Designers. Buy Perfect Your Pricing Toolkit NowPrice your work effectively to make more money
Work out how to price your work to boost profit, not just revenue!
Know you're charging enough
How much you should charge your clients based on your circumstances not someone else’s with our Day Rate Calculator.
Make more money during downtimes
Track your progress in our Financial Forecaster and anticipate when there may be downtimes in revenue so you can plan for them.
Achieve Financial Goals
Plan your financial goals—giving you more confidence in your business.
Master Project Fees
Work out project fees with our handy budget and project calculators. Account for hiring others if needed, so you aren’t losing money.
Gain clarity and confidence
Get a clear picture of your business to see where there is more opportunity to make more money. Master negotiating with our negotiating tools.
Managing your finances as a freelancer is important.
Have you ever wondered if you’re charging the right price for your work?
Pricing your work is one of the hardest things to do as a motion designer.
Tracking your money can be challenging with the ups and downs of freelancing.
I know you don’t want to bury your head in complicated spreadsheets and inputting data.
I want to help you take control of your finances, raise your rates, and avoid leaving money on the table.
This is why I've created Perfect Your Pricing Toolkit. It's the ultimate pricing guide for motion designers.
Perfect Your Pricing Toolkit will help you:
Make more money
Our financial tracker and tools make it easy to track your financial goals, negotiate with more confidence and see upcoming downtimes so you can fill in those gaps.
Save time
Our easy to use rate calculators and pre-built Income Forecaster are ready to go, meaning you can quote on projects quicker and easier than before.
Focus on the creative work
Having your finance tools and quick snapshots of your income in one handy Dashboard means you can focus on the bit you're really excited about – the creative work!
Gain clarity and confidence in your business finances.
In Perfect Your Pricing Toolkit, many of the tools are connected to your homepage.
- A hub for all your business finances.
- Allowing you to quickly view how your business is doing.
- Capture expenses.
- See if you're on target with your finances.
- Remind you why you're striving for your goals.
Know you're charging enough with handy calculators
Get confident in your day rate with our day rate calculator.
- Learn how to calculate a rate that works for you.
- Charge a rate that will help you achieve your financial goals.
- Give yourself some wriggle room with a buffer.
Master Project Fees
Understand how to quote on projects in different scenarios.
- Learn the best way to quote as a freelancer, when you're both the creative and the producer.
- Understand how to cost when working with a team alongside you.
- Think about external costs and mark-up and how that impacts your profit.
Make more money during downtimes
Plan for gaps in your income with our Income Forecaster.
- Gain a clear, birds-eye view across your year as you start to add income from project work.
- Spot opportunities to make more money in areas you can see dips or quiet spells.
- Understand how to maximise hitting your income goals with our variation calculator.
Saving you money
Increase your profit using our Expense Tracker.
- Track the monthly and annual cost of your expenses and subscriptions.
- Complete regular audits to understand where you're doubling up on tools.
- Get ruthless and use your tracker to help you cancel unecessary spend.
Negotiate like a pro
Increase your confidence in fee negotiations with clients.
- Build your tiered rate approach with our 3-Point Pricing Structure.
- Get clarity on the goal and minimum rates you're prepared to go to so you're armed with knowledge.
- Preparation is key! Walk into client negotiations clear on the outcome you want.
Learn quickly with integrated video tutorials
With every pricing tool there is an easy to understand tutorial you can watch in under 2 mins.
You'll be off to managing your finances in no time with our fast and easy pricing tools.
Created by Motion Hatch
Hayley Akins
When I started freelancing in 2015, I was frustrated by the lack of resources for freelance motion designers around the business side.
No one spoke about what they charged.
Motion designers had no specific advice on how to get and retain clients effectively.
With my team at Motion Hatch we create tools I wish I had when I started freelancing.
My mission is to make it easy to run your motion design business so you can create a sustainable business and work on fun and creative projects.
Frequently Asked Questions
I don’t have Notion. What kind of account do I need to access Perfect Your Pricing toolkit?
You can sign up to a free Notion account here. This will get you access to the toolkit complete with its calculators, databases and spreadsheets, plus all the handy tutorials and further video resources from Motion Hatch.
To have access to chart views you’ll need a paid account. This is a ‘nice to have’ and doesn’t change your experience of using the toolkit if you don’t want to sign up for a paid account.
Check out Notion’s pricing tiers here.
Is the toolkit an alternative to my accountant or a financial advisor?
No. The toolkit and its templates are designed as a guide to help you forecast income, plan for dips and save money, but should not be treated as financial advice. Please always speak to your accountant or financial advisor to discuss your specific circumstances.
I’ve got some specific questions about the toolkit. What’s the best way of me sharing these?
We’re hosting a live Q&A on 9th December for exactly this reason! Keep an eye out for the event and make sure you join so you can be the first to walk-through the toolkit with Hayley, and get your questions answered.
Yes! We want the toolkit to grow and be as useful to as many motion designers as possible. We’ll keep you in the loop on any updates via email, so make sure you stay subscribed to the Motion Hatch mailing list.
I’ve got other questions, where can I find answers?
You can email us at hello@motionhatch.com if you have more questions.
Ready to transform your motion design business?
Motion Hatch is an online school for freelance motion graphic designers and animators. We offer courses, resources, a community forum and a bi-weekly podcast and a YouTube channel discussing the ins and outs of the business side of motion design.