The Client Outreach Challenge is now closed.
Check out our other program Creative & Coin where we help you go from feast or famine to a full pipeline of clients.
The Client Outreach Challenge
Build Your Client Pipeline in 30 days.
In 1 month, you’ll have a complete client outreach system, dream clients in your CRM, and a repeatable process you can run every month to get regular, high-paying clients.
Over 100 motion designers have done the Client Outreach Challenge
The real reason that Client Outreach
feels so hard
❌ You don’t know how to reach out to get clients.
❌ You don’t know whether you should email them, DM them, send them snail mail, or write them a love letter 💌
❌ You’re scared they’ll say no (or worse, ignore you completely) and never ever hire you!
❌ You’ve sent 100s of cold emails and got little to no response.
❌ You spend hours writing emails and you don’t have a system you can repeat.
❌ You’ve tried personalising your emails but it takes too long and sounds phoney!
So you crawl back into your motion design cave and decide that outreach and marketing isn't for you!
But here's the truth:
70% of motion designers and studio owners say they they don't have enough regular clients.
Dream clients are out there but if you aren't reaching out you're making it impossible for them to hire you!
It's not your fault. You're not alone!
You have the tools and brilliant motion design skills.
But no one taught you the business part! And it's not something you should have to figure out on your own.
Over the past 9 years, I've taught 4000 motion designers how to get regular and high-paying clients.
I’ve built systems for the areas of your motion design business that are the most challenging but also deliver the biggest results.
Great motion design businesses are built on great relationships
But when you're wearing all the hats in your business, your existing relationships are hard to maintain. And building new relationships to get new clients seems impossible.
It's not because your work isn't good enough or you're rubbish at marketing, it's because you don't have a clear, proven system you can rely on.
If you want consistent clients, you need a system to keep your relationship-building going even when you're busy.
Picture yourself 30 days from now:
You're no longer scared to reach out to your dream clients because you have clarity and a reliable system.
- You've got a full client pipeline, so you can start to pick and choose your projects.
- You know who your dream clients are and how to approach them.
- Your new system makes outreach emails and follow-ups easy. This helps you stay on track and opens up more opportunities.
- You know how to pitch your work more confidently and clearly so you can raise your rates.
- You're top of mind with your clients, so they come back again and again.
Master Client Outreach to get regular and high-paying clients
This challenge is for you if you've been relying on referrals and word of mouth and you know that isn't sustainable.
The Client Outreach Challenge is a focused, live group experience that gives you the tools, templates and accountability to implement an ongoing system. I’m going to break down getting motion design clients into small and manageable chunks you can do in under 1 hour a week between client work.
Before the Challenge
❌ Frantically searching for new work every time a project ends.
❌ Waiting for something, ANYTHING, to land in your inbox.
❌ Relying on referrals and word of mouth, work is dwindling, but you don't have a system to replace it.
❌ Knowing you need to reach out to more clients but not having the skills or methods to actually do it.
❌ Watching other motion designers and studio owners get amazing projects, while you take on work you have to do, not the work you want to do.
After the Challenge
✅ You've gathered all past, present and future clients in one space, so you’re no longer losing leads and have a repeatable system to get new clients month after month.
✅ You can find ideal clients easily, so you can do effective outreach in less time.
✅ You actually email dream clients without the fear of rejection, opening the door up to new projects and opportunities.
✅ You have a follow-up system you can rely on, so no potential projects get lost!
✅ You land dream clients and projects.
✅ You actually get paid what you're worth because you have more projects, so you can afford to say no.
Your 4-week Roadmap to Bigger and Better Clients
The Client Outreach Challenge runs from 13th May to 4th June.
This isn’t a course or content to “get through” you’ll be actively working on your motion design business, alongside other professional motion designers and studio owners.
We'll also have live group calls for feedback and support.
Week 1: Build your repeatable Client Pipeline.
By the end of week 1, you’ll have built out your client pipeline as a repeatable system you can use again and again to get clients.
Week 2: Find your Dream Clients.
By the end of week 2, you’ll discover your dream clients and you’ll have the templates and tools to reach out to them with confidence.
Week 3: Pitch the brands and direct clients you love.
By the end of week 3, you’ll know exactly how to pitch to your dream clients and how to structure your pricing to get a yes from direct clients.
Week 4: The power of the Follow Up.
By end of week 4 you’ll know exactly how to follow up beyond “just following up” to stay top of mind and get hired.
You’ll get an additional 2 weeks' access to the community to have all your questions answered.
Hi I'm Hayley! 👋
I help motion designers attract high-paying clients with simple and repeatable systems.
When I started freelancing in 2015, I had to take my freelance mates to the pub and ask them what they charged. I wished I had a community where I could see what was working for other freelancers.
To answer my questions about:
👉 How to price my projects?
👉 How to attract regular clients?
👉 How to navigate tricky client situations?
👉 How to stay motivated?
👉 How to achieve my goals?
So I built one.
I'm Hayley, founder of Motion Hatch.
Over 4,000 motion designers worldwide have taken our courses to grow their creative businesses, learning how to price their work effectively and attract clients they love working with.
Here's some results from motion designers I've worked with:
- Matt went from $0 to $150k in 8 months.
- Nassib made £26k in month 1.
- Julia got 3 amazing new clients after 1 month.
- Owen landed a dream client after 1 month.
From helping thousands of motion designers and studio owners, I've discovered the difference between making 50k as a motion designer and 6 figures is having the right systems in place to consistently attract the clients you want.
This is exactly what I teach you how to do during this challenge.
30-day Client
Outreach Challenge
£149
Amazing bonuses included…
- Community access & ongoing support and accountability for the duration of the challenge
- Client Relationship Manager (CRM) template
- 3 x live calls throughout challenge
- iAccess to my email templates & prompts
14 Day 100% Money Back Guarantee:
I believe that if you do the work in this challenge, you'll get results.
- If you attend 2 of the 3 live calls.
- You've created your CRM.
- Show me your client outreach emails and you still don't feel a shift. Then I will give you a full refund.
I offer this guarantee because I believe the systems and frameworks will get you results if you engage with them.
The only risk is not signing up and staying exactly where you are right now.
Frequently Asked Questions
How much time do I need to invest?
You’ll get 2-3 tasks per week which are each 30 minutes or less.
We make the tasks as manageable as possible to allow you to focus on your business alongside the usual busy workflow of your creative projects.
We recommend that you spend at least 1 hour per week on your Challenge tasks for the best results.
What if I fall behind or miss a live call?
Don’t worry! Life happens.
You’ll have three live calls during the sprint:
- Kick-off call – 13th May
- Midway check-in call – 27th May
- Wrap-up call – 4th June
All calls are at 4pm UK time. You can check your timezone here.
All replays will be uploaded in case you miss them live, so you can catch up when you’ve got time.
Most of the tasks are provided async, so you can work through them in your own time.
And once the 30 days are up, you’ll still have an extra 2 weeks inside the community if you need a little more help and time.
What if I'm just starting out?
The challenge is the perfect way to begin building up your client base if you’re new to the freelance motion game, or have recently started your own studio.
Putting a clear, repeatable system in place from day one doesn’t just make outreach easier – it sets the foundation for growth, good business habits and a pipeline you can rely on.
Is this for experienced freelancers and studio owners too?
Yes. This isn’t only for people who are brand new. It’s also for freelance motion designers and small studio owners who’ve been getting work through referrals, agencies or word of mouth, but don’t have a clear system for finding regular clients.
If you’re ready to take the business side more seriously and build a pipeline you can rely on, the challenge will help you put that system in place.
How is this different to Creative & Coin?
Creative & Coin is our membership program where you get 6 challenges a year around key areas of your business, like pricing and project management.
The Client Outreach Challenge is a good first step to see if Creative & Coin is right for you.
What’s the refund policy?
14 Day 100% Money Back Guarantee:
I believe that if you do the work in this challenge, you'll get results.
- If you attend 2 of the 3 live calls.
- You've created your CRM.
- Show me your client outreach emails and you still don't feel a shift. Then I will give you a full refund.
I offer this guarantee because I believe the systems and frameworks will get you results if you engage with them.
The only risk is not signing up and staying exactly where you are right now.
What tools do I need?
Nothing fancy! You’ll need a Circle.so account. (It's FREE – we’ll provide you with a link to the community after you sign up). That’s where the challenge and community live, and it’s where we’ll be sharing the templates, tasks, and support along the way.
Does this work for my country / niche / situation?
We’ve worked with motion designers and studio owners all over the world.
Helping over 4000 motion designers, we’ve covered pretty much every situation so most likely it will work for you.
If you’re a motion designer or studio owner who wants a steadier pipeline and better-fit clients, the challenge is built for you.
The principles behind finding dream clients, reaching out properly and following up well still works wherever you’re based. Your niche or ideal client might look a bit different, but the system itself still applies.
Is Hayley personally involved?
Hayley is very much involved from the beginning until the end.
She’ll be leading the challenge, running the live calls and supporting you inside the community, along with the Motion Hatch team.
One of the best parts of doing something like this live is that you’re not trying to stay accountable all by yourself. You’ve got Hayley, the team and the challenge group.
What if I have more questions?
Drop us an email at hello@motionhatch.com and one of the team will get back to you!
Go from feast-and-famine to fully booked.
Earnings Disclaimer
There is no guarantee that you will earn any money using the strategies and tactics taught in the Client Outreach Challenge offered by Motion Hatch. Any examples, case studies, or testimonials shared are not a promise of results or earnings. Results will vary based on your experience, effort, offer, and how consistently you apply what you learn.
Motion Hatch is an online school for freelance motion graphic designers and animators. We offer courses, resources, a community forum and a bi-weekly podcast and a YouTube channel discussing the ins and outs of the business side of motion design.